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SEO is marketing.  You are merely marketing a business using a digital medium, rather than a traditional offline medium.
A component of Marketing exposure.  SEO is about creating exposure.
A business exposing themselves to the right audience, buyers, where the business product or service solves a buyers problem, yields the best conversion from a lead to a [...]

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In August 2009, I was sitting in a large room in Silicon Valley with the local business product managers from Google, Bing and Yahoo no more than 30 feet from my chair.  When it was time for questions, I was the first to stand up and asked the question..
How do you plan on solving the [...]

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Well, is it over or is this just the start?  The last two weeks I’ve likely worked 200 hours, with 15-18 hour days and our site just went live and now I can not sleep.  I’m not looking forward to the time to teach, and not build an infrastructure.
I’ve spent something like almost the last [...]

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Alright, maybe not Local. Comcast provides local services, yet is a National Brand. I just wanted to take a quick moment to throw up a quick post, where I was impressed with this massive whale that I grew to hate.
August 3rd.  See, I had their service installed on August 3rd. The HD [...]

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Well, I’m sitting on a plane heading back to Chicago from San Jose, where I attended Search Engine Strategies and Local Search Summit.  Cramped in the center seat in an exit isle, I’m pleasantly excited about the last few days.
While a lot of our trade secrets in the world of Local Internet Marketing are kept [...]