Scott Gallagher » Search Engines

Local Search

Administrator — Tue, 10 May 2011 22:39:21 +0000

I can’t believe what has been happening with the local search industry lately. It’s amazing how many different players are getting into this game in the last 12 months alone in how many different solutions are being created. It’s amazing to me how confusing the local business owner mindset is right now. With the abundance …

Google Places – The Newest Development in Business Searches

Administrator — Fri, 07 May 2010 21:33:55 +0000

Is your website not driving the amount of traffic you would like it to? Did you spend a healthy amount of funds getting the perfect website built and put hours into making it flawless only to get a hundred or so visitors a day? If this sounds like what you are experiencing as a business …

Google Analytics – Giving Users Choice to NOT be Tracked

Administrator — Fri, 19 Mar 2010 14:29:20 +0000

Announced yesterday, Google announced on their blog that they might be making the move to give users a browser wide option to disable tracking of their behavior on websites that have Google Analytics. Over the past year, we have been exploring ways to offer users more choice on how their data is collected by Google …

Local Search is the Next Big Thing

Administrator — Tue, 13 Oct 2009 02:13:38 +0000

Wow, what can I say about this? I remember starting my first local search internet marketing agency several years ago and speaking with local business owners about this idea of finding new business using the Internet. I got the deer in the headlights look! Well, it didn’t take long for my niche to get educated …

Google Local under Scrutiny

Administrator — Mon, 04 May 2009 15:09:05 +0000

Since Google has introduced local business results into the mainstream results, along with several other results, we are seeing how Google is greating a strong SERP with blended results. We now see shopping results, local business results, videos, standard organic and PPC in the SERP. For the most part, each of these components use a …

Local SEO is Bullshit! SEO is all Blackhat!

Administrator — Tue, 28 Apr 2009 20:06:27 +0000

Sometimes I like to be devil’s advocate and stir the pot. Since releasing MLBO, I have been getting amazing feedback, success stories and a lot of interest. I haven’t made a penny from it, yet I find myself immersing myself in my greatest passion, learning and teaching. I’m about to teach one of my philosophies …

Local Business Search – Google Incorporates Local Results into Results without Geo-Modifiers

Administrator — Thu, 09 Apr 2009 20:44:52 +0000

Local Business Search - Google Incorporates Local Results into Results without Geo-Modifiers

Mobile Marketing for Local Small Business

Administrator — Thu, 09 Apr 2009 17:08:30 +0000

Mobile Marketing for the Local Business is the future!

Google’s Algorithm places heavy emphasis on Branding – Huge Update named VINCE

Administrator — Mon, 09 Mar 2009 19:15:58 +0000

Recently there has been buzz about the largest Google update, ever. This is larger in my opinion than the Florida update in 2003 where people lost their #1 ranking – overnight. See, many of us know how Google and other search engines use an algorithm to evaluate how pages are ranked in their search engine. …

PPC versus SEO

Administrator — Tue, 06 Jan 2009 14:49:42 +0000

Pay Per Click versus Organic Search Engine Optimization In an ideal world you would use both strategies to maximize your site’s profile. Due to budgetary constraints however, this is not often possible. Trying to do both on a limited budget or with limited resources can result in neither campaign producing ideal results. If this is …