Scott Gallagher » General Small Business

Why Google has it all wrong for Small Business Internet Marketing

Administrator — Wed, 07 Dec 2011 17:55:30 +0000

Small business Internet Marketing is different. I don’t think anyone really gets it, yet. Well, I mean there are surely strategies that work today, but frankly I think we’re missing some major components for all of this to come together. Take for example a customer review. Sure, we have YELP for restaurant reviews. We have …

Communication is Essential for Online Success

Administrator — Mon, 23 May 2011 17:16:48 +0000

Yesterday was likely my most frustrating flying experience I’ve endured since I began flying 25 years ago at the age of 10. While I may never know the true reasons how this day began, I realized last night while it was over I gained something of great value, a lesson. While we all make the …

Gallagher, Scott

Administrator — Wed, 11 May 2011 17:45:47 +0000

My Photoshoot…

Local Internet Marketing – Website Usability

Administrator — Thu, 17 Mar 2011 22:00:07 +0000

Local Internet Marketing is about two things. Driving Traffic Conversion When referencing conversion and Local Internet Marketing, a local business is referring to their website. Website Usability discusses achieving the desirable call to action. Website Usability Web usability means designing an online website for your users and visitors instead of for yourself or your client. …

Google – Hire Me

Administrator — Wed, 16 Feb 2011 14:36:51 +0000

Well, not really, I’m not looking for a job. Although if I was looking, I’d definitely try hard to win the opportunity to work for the country’s top employer. I do want to do some work with Google though. We need to enhance your user experience when searching for local products and services. You’re good, …

Business Owners just aren’t educated

Administrator — Tue, 01 Feb 2011 23:00:41 +0000

So I was speaking with this accountant today and he said to me “It seems the Internet is better than Yellow Pages”……uhm, duh….ya think? Let’s see. NAPAREX, a same day delivery company would like to agree. They’ve built an entire business, traditionally offline, attracting big customers through the Internet. And what about this statistic, which …

Local Marketing Source, LLC acquires the leading Local Internet Marketing forum

Administrator — Sat, 08 Jan 2011 21:40:19 +0000

You may already know I’m a partner in Local Marketing Source, LLC, an online education portal providing Internet Marketing education to promote local businesses online. Recently we have become the new sponsor’s of Local Biz Buidlers, the leading local internet marketing forum. Our goal is to continue in Keith’s original vision of creating a large, …

CNN Bashing Google and BP regarding this oil spill?

Administrator — Mon, 07 Jun 2010 19:41:12 +0000

I tell you, sometimes it’s amazing just how a message can totally be twisted and turned depending on who you hear it from. I wonder if there is politics involved in this search engine dilemma regarding the oil spill. I mean, let’s consider this video from CNN. Talk about ignorance on their part, we we’re …

Chicago Blackhawks – Philly whoever and Google

Administrator — Fri, 04 Jun 2010 00:24:33 +0000

All right, and sitting down right now created a presentation that I hope is going to be one of the best presentations on the Internet that is timely for the launch of the new Google places and provides insight to what is and the how to. While doing this I recently came across a Googler …

How to Sell SEO

Administrator — Tue, 02 Mar 2010 16:52:37 +0000

You see, selling SEO, or Internet Marketing related services, requires another skill set you may have, or need to develop. Every business sells something. Every business buys something. Almost always, a business buy only to solve a problem, consumers buy on emotion, businesses don’t. Selling services like SEO, Internet Marketing, SEM, email marketing or SMM …