Scott Gallagher » Conversion

Local Internet Marketing – Website Usability

Administrator — Thu, 17 Mar 2011 22:00:07 +0000

Local Internet Marketing is about two things. Driving Traffic Conversion When referencing conversion and Local Internet Marketing, a local business is referring to their website. Website Usability discusses achieving the desirable call to action. Website Usability Web usability means designing an online website for your users and visitors instead of for yourself or your client. …

Business Owners just aren’t educated

Administrator — Tue, 01 Feb 2011 23:00:41 +0000

So I was speaking with this accountant today and he said to me “It seems the Internet is better than Yellow Pages”……uhm, duh….ya think? Let’s see. NAPAREX, a same day delivery company would like to agree. They’ve built an entire business, traditionally offline, attracting big customers through the Internet. And what about this statistic, which …

Google Analytics – Giving Users Choice to NOT be Tracked

Administrator — Fri, 19 Mar 2010 14:29:20 +0000

Announced yesterday, Google announced on their blog that they might be making the move to give users a browser wide option to disable tracking of their behavior on websites that have Google Analytics. Over the past year, we have been exploring ways to offer users more choice on how their data is collected by Google …

Marketing Local Business Online

Administrator — Sat, 07 Nov 2009 19:48:58 +0000

The Marketing Local Business Online Agency Coaching Course is almost ready to launch! Local Marketing Source, LLC plans to launch the course on Thursday November 12, 2009. Make sure to register to your right if you want to be informed when the course goes live. LMS has been providing some great content lately, such as …

Local Business owners aren’t yet Educated on Internet Marketing for a Small Local Business

Administrator — Fri, 31 Jul 2009 19:31:00 +0000

Today we’re launching a fairly extensive campaign for my Internet Marketing Agency. Apparently we’re in a recession, but the agency would never know. June 2009 we had a record month, and thus far in July we’re set to break another record. The funny thing is that June and July are hands down, the worst business …

Testing Lets You OPT Out of the Recession

Administrator — Wed, 01 Apr 2009 15:44:44 +0000

If you've never heard of Trevor Claiborne, he's the product manager for Google Website Optimizer at the Googleplex. I had the priveledge of meeting and discussing many of the Google initiatives this past weekend at The System Seminar in Chicago, Illinois at the beautiful Westin Hotel.

6 Paths to Website Success

Administrator — Mon, 09 Mar 2009 18:12:22 +0000

It’s been a while since web designers thought all they needed to do was design the website and just by its existence the work of successful marketing was done. Everyone involved in the online world knows differently today. There are as many different ways to help a website climb to the top of the page …

Video for Small Business

Administrator — Fri, 12 Dec 2008 20:37:09 +0000

∞$15 Billion Videos viewed monthly ∞52% of all web Traffic is video[i] ∞Video Listings show up in the SERPs within 10 minutes ∞The human brain is optimized for story telling and immersive sensory experience – this is video! Online video is one of the best venues to connect an audience. This new avenue allows video …

Just some fun!

Administrator — Thu, 06 Nov 2008 19:50:45 +0000

I purchased the equipment to do green screening in my office. See, if you visit www.theccsolution.com, a marketing agency I own, you’ll see me on the home page. Video is killer folks for conversion!!!! The video on the company site does an amazing job to my conversion, and that’s not it. it also helped with …