May 7, 2010
Google Places – The Newest Development in Business Searches
Is your website not driving the amount of traffic you would like it to? Did you spend a healthy amount of funds getting the perfect website built and put hours into making it flawless only to get a hundred or so visitors a day? If this sounds like what you are experiencing as a business owner, it may be that you are missing one very important key element; exposure.
One of the newest developments in business searches today is the all new Google Places. As an upgrade to Google’s local business searches, this contemporary advancement has allowed businesses to advertise themselves in a whole new light in comparison to the typical search. Google Places is designed to take the stress out of getting results that may be either out of date or completely out of the range of what a person is looking for. Not only has Google Places become yet another extension of how Google blows its competition out of the water, it also serves as an example of how concerned they are with the success of their local businesses.
Most sites only provide basic information on a local company. With Google Places, a prospective client searching for say, Chicago courier service, can see photos of the courier business, locate exactly where they are in the city in relation to other businesses, download coupons for special offers and obtain information such as phone numbers, addresses and websites. Google Places is by far the best development in business searches that has taken place in a while.
So why is it that you are not getting the attention that you deserve as a business? Well, while a perfect website is a brilliant idea, it is merely a “second step” to the most important step in getting your business known. Yes, it is a great idea to develop flyers, send out direct mail and put your business in the local newspaper, but nothing compares to having your company accessible to the online world. You have your website and Google Places provides you with all the resources you will need to get the most amount of exposure possible. It is your responsibility to seize the opportunity. A successful business executes all avenues of publicity; each with a convenient and creative way of exposing their products and services. To keep your company a secret is to underestimate its potential. Why not triple or even quadruple your clientele in a short amount of time in a fast, easy, affordable way! All businesses should list on Google Places for successful exposure and website promotion.
Filed under Local Business Results (Google), Local Search Engine Marketing, Search Engines by scott