I was asked to provide a quick overview of as an update to MLBO for Local Business Twitter tools.  Initially this content is kept for our elite members, I felt the overview prior to execution was important information for the collaborative community.

These are tools to help you maximize Twitter for the locally based business who wants to discover and nourish leads using Twitter.

Twellow

Twellow is a directory, Twitter Search and Twitter Yellow Pages.  It is free to join and it allows you to search for Twitter users by area of expertise, such as your niche, profession or several other attributes listed in their personal profiles, including a geographical location!

WeFollow

WeFollow is another directory and Search and allows you to find new potential Twitter followers in your area.  WeFollow is a direcotry of Twitter users organized by interest.

FriendorFollow

FriendofFollow is a tool to determine who is following you and you are not following them back.  Perhaps you’ll find someone following you that you’ll want to begin conversation with once you determine they are a viable lead source.

TweetDeck

TweetDeck is an application to easily use Twitter.  It’s not web-based, operates on PC’s, Mac’s, Linux and now the iPhone.  It’s a must.

PeopleBrowsr

PeopleBrowsr is a great tool for live search, marketers and conferences.  You can analyse valuable information with it’s word clouds, hot local topics, hot local brands, multi-network dashboards and even the ability to track your brand’s buzz.

There you have it!  The tool box for local businesses using Twitter!