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	<title>Comments on: Twitter for local business</title>
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	<link>http://www.scott-gallagher.net/2009/05/29/twitter-for-local-business/</link>
	<description>Internet Marketing Book &#38; Training</description>
	<lastBuildDate>Wed, 30 Jun 2010 09:02:10 +0000</lastBuildDate>
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		<title>By: How To Promote Your Local Business Using Twitter</title>
		<link>http://www.scott-gallagher.net/2009/05/29/twitter-for-local-business/comment-page-1/#comment-2874</link>
		<dc:creator>How To Promote Your Local Business Using Twitter</dc:creator>
		<pubDate>Sat, 05 Sep 2009 10:12:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.scott-gallagher.net/?p=320#comment-2874</guid>
		<description>[...] Twitter For Local Business [...]</description>
		<content:encoded><![CDATA[<p>[...] Twitter For Local Business [...]</p>
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		<title>By: Are Twitter, Facebook &#38; LinkedIn useful for local business? &#124; Counterpoint Matters</title>
		<link>http://www.scott-gallagher.net/2009/05/29/twitter-for-local-business/comment-page-1/#comment-2774</link>
		<dc:creator>Are Twitter, Facebook &#38; LinkedIn useful for local business? &#124; Counterpoint Matters</dc:creator>
		<pubDate>Wed, 26 Aug 2009 16:45:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.scott-gallagher.net/?p=320#comment-2774</guid>
		<description>[...] Scott Gallagher, a fellow local internet marketing for small business advocate, talks about this in his recent blog post and I was particularly taken with these comments, &#8220;The fact is, marketing a local business on the Internet is merely the process of being where prospective customers are. You attend trade show, chamber meetings, networking events and go on sales calls. You own business cards, brochures, websites and give aways. These events and collateral are simply tools in your marketing toolbox to built, establish and nurture relationships. Over time, you earn the right to do business with these prospects you meet. The electronic world is no different. You are not using the Internet to sell your services, you use the Internet to find relationships, take them offline and earn their right to business&#8221;. You can read more over on his blog Twitter for Local Business. [...]</description>
		<content:encoded><![CDATA[<p>[...] Scott Gallagher, a fellow local internet marketing for small business advocate, talks about this in his recent blog post and I was particularly taken with these comments, &#8220;The fact is, marketing a local business on the Internet is merely the process of being where prospective customers are. You attend trade show, chamber meetings, networking events and go on sales calls. You own business cards, brochures, websites and give aways. These events and collateral are simply tools in your marketing toolbox to built, establish and nurture relationships. Over time, you earn the right to do business with these prospects you meet. The electronic world is no different. You are not using the Internet to sell your services, you use the Internet to find relationships, take them offline and earn their right to business&#8221;. You can read more over on his blog Twitter for Local Business. [...]</p>
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		<title>By: Sarah Arrow</title>
		<link>http://www.scott-gallagher.net/2009/05/29/twitter-for-local-business/comment-page-1/#comment-1689</link>
		<dc:creator>Sarah Arrow</dc:creator>
		<pubDate>Mon, 22 Jun 2009 12:32:07 +0000</pubDate>
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		<description>I love twitter, I get around 25% of my monthly business from twitter which never ceases to amaze me as I tend to tweet about life, family and the state of the UK economy!

Local twitter is a excellent thing, as you say the sales start with the networking and the recommendations come from local people.</description>
		<content:encoded><![CDATA[<p>I love twitter, I get around 25% of my monthly business from twitter which never ceases to amaze me as I tend to tweet about life, family and the state of the UK economy!</p>
<p>Local twitter is a excellent thing, as you say the sales start with the networking and the recommendations come from local people.</p>
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		<title>By: Craig</title>
		<link>http://www.scott-gallagher.net/2009/05/29/twitter-for-local-business/comment-page-1/#comment-1392</link>
		<dc:creator>Craig</dc:creator>
		<pubDate>Mon, 01 Jun 2009 15:42:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.scott-gallagher.net/?p=320#comment-1392</guid>
		<description>Yeah you&#039;re right about Twitter not being a short term strategy.

It&#039;s like any marketing strategy...you need to assess whether the time it is going to take in the learning and implementation is the best possible use of your time.

If a large portion of your potential customers are engaged in the Twitter phenomenon then it is possibly worthwhile investing the necessary time to educate yourself on using it effectively as part of an overall strategy.

If you&#039;re audience just don&#039;t get twitter - than you&#039;re business doesn&#039;t need it...not yet anyway.</description>
		<content:encoded><![CDATA[<p>Yeah you&#8217;re right about Twitter not being a short term strategy.</p>
<p>It&#8217;s like any marketing strategy&#8230;you need to assess whether the time it is going to take in the learning and implementation is the best possible use of your time.</p>
<p>If a large portion of your potential customers are engaged in the Twitter phenomenon then it is possibly worthwhile investing the necessary time to educate yourself on using it effectively as part of an overall strategy.</p>
<p>If you&#8217;re audience just don&#8217;t get twitter &#8211; than you&#8217;re business doesn&#8217;t need it&#8230;not yet anyway.</p>
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