I just thought I’d post something that hits two passions of mine, Internet Marketing and Hockey.  Well, while this video has a personal purpose two years ago, in the last 4 weeks this video is receiving international viewership and has gone viral. 

Watch this 3 minute video on a the majic hockey helmet.  Its a great video to study and understand why videos go viral and what is required to create a viral video.  This isn’t the bionic burger, however I bet this video will hit over 100,000 hits before the hockey season is done. 

Someone in the hockey niche?  Take advantage of this.  This viral video isn’t being monetized and you can monetize it.  Tip, viral videos that are being monetized are a lot of the time re-distributed videos, repackaged and rebranded.  In a few weeks, I’m releasing my course which included a how to on viral videos.  I’ll demonstrate several dozen videos we’ve made that have gone viral.  I’ll demonstrate the component that need to be in a video in order to go viral.

Here is few tips on what will help make a video go viral.

Humor, talent, celebrities, kids, physical injury, sex and strong emotion are some of the factors in this concept. 

Remember, for the first time in history do we have the power to distribute our message to an audience much larger than the readership of New York Times, LA Post and Globe and Mail combined using the most democratic medium available.